H&M Receiving Backlash For Offensive Hoodie

monk

Fast fashion giant H&M found itself in hot water January 7, when Twitter users noticed the questionable styling of a particular set of animal-themed hoodies.

A trio of children’s hoodies on the brand’s website seemed innocent enough, boasting a handful of playful animal-themed prints and patterns, until users scrolled to the third sweater. A hoodie bearing the slogan “Coolest Monkey In The Jungle” was styled on a young black child, while the other two were worn by white children. Twitter users quickly grilled H&M over the insensitive styling, resulting in the retailer pulling the photos from its site, though the hoodie is still available for sale. H&M spokeswoman Anna Eriksson responded, saying, “This image has now been removed from all H&M channels and we apologize to anyone this may have offended.”

 

Leave a Reply

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s